EA's World Cup Kicks Off


EA shoot to the top of the All Formats Chart this week as ‘2010 FIFA World Cup South Africa’ debuts at No1 putting an end to Ubisoft’s 4-week run.

It’s not surprising to see FIFA depose Ubisoft’s ‘Tom Clancy’s Splinter Cell: Conviction’ from top spot with what is the World Cup themed version of the 10th biggest selling game ever in the UK, ‘FIFA 10’.  During this week in World Cup Year 2006, the launch of ‘FIFA World Cup Germany 2006’ represented 15% of FIFA 2006’s launch week. ‘2010 FIFA World Cup South Africa’, although released on only XB360, PS3, PSP and Wii (compared to 7 formats in 2006), performs in a similar fashion, recording 14.6% of FIFA 10’s launch week.  The PS3 version just pips XB360, accounting for 48%, XB360 47% with PSP and Wii making up the rest.  It was the other way round at the launch of FIFA 10 with XB360 48% and PS3 46%.  At No2 this week is another reinterpretation of a classic with ‘Super Street Fighter IV’ debuting ahead of Ubisoft’s ‘Just Dance’. 

Sales of ‘Just Dance’ dip by only 5% putting it ahead of Ubisoft’s very own ‘Splinter Cell: Conviction’ which falls from No1 to No4 with a 37% drop in sales despite the release of the PC version this week.  Sales of the 3 week old PS3 and PC versions of ‘GTA: Episodes from Liberty City’ (–32%) are slowing meaning a dip from No3 to No5 for the Rockstar title.  Nintendo’s ‘Wii Fit Plus’ and ‘Wii Sports Resort’ both perform well this week with sales up 20% and 27% respectively, positioning them at No’s 6 and 7.  EA’s ‘Battlefield: Bad Company 2’ rallies at No8, down 2 places, but managing a 7% rise in sales. ‘Modern Warfare 2’ (+42%) still hasn’t dropped out of the Top 10, boosted by price promotions on Xbox 360, only slipping one place to No9. There is a third new entry in the All Formats Top 10 this week with the HD, next-gen ports of the first two God of War games, ‘God of War Collection’, debuting at No10 on PS3.  One other new game makes the All Formats Top 40 this week – Sega’s ‘Iron Man 2’ at No20.

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